Organizations with a sizable inflow of users on their website or mobile application grapple with the task of managing these leads for effective conversion. Users looking at your products/services may…
When it comes to analyzing marketing performance, organizations often focus only on web analytics insights, such as those provided by Google Analytics. But this can leave important marketing insights out…
According to the latest Digital Stat report by We Are Social, for the first time – 3.96 Billion people in the world, more than half of the world's total population…
Social media has become the preferred go-to platform for people to voice opinions, seek information, express joy, or vent frustration. Worldwide, more than 2.8 billion people are on social media…
Churn is the loss of business that you incur due to the discontinuation of services by a customer. A customer could decide to discontinue the service because he no longer…